Friday, January 27, 2012

'wichcraft

It's lunchtime in New York and the daily turmoil of choosing what to eat is a true dilemma. Dozens of restaurants are within walking distance and even more are willing to deliver straight to your office. A favorite of mine would have to be 'wichcraft.


Though probably not the biggest bang for your buck, 'wichcraft makes up for it in the quality of their ingredients and the consistently good flavors in their food. It's no wonder 'wichcraft produces delicious food with Tom Colicchio as a co-owner of the sandwich shop with partners Sisha Ortuzar and Jeffrey Zurofsky. Top Chef is one of my favorite shows and I've been to a couple of Tom's restaurants in NYC already. Now I'm waiting for the weather to warm up so I can eat at Riverpark, Tom's farm-to-table restaurant along the east river (post to come in Spring/Summer). Now nine years since they started 'wichcraft, there are over a dozen 'wichcraft locations in New York as well as storefronts in San Francisco and Las Vegas.

'wichcraft sandwiches ($5-10)

Their slow-roasted pork sandwich is fantastic. The fatty pork is balanced by the slightly crisp sour red cabbage slaw. With the heat from the jalapeno and the sharpness of the mustard, it is just a delicious and deceivingly filling sandwich for it's size. Finish off lunch with a little creamwich ($1); a dollop of flavored cream sandwiched between two crisp little cookie wafers. With several flavors to choose from, mine was chocolate chip cookie with vanilla bean cream, one will definitely fit your taste.

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